How Latona's Mastered Outbound with GodmodeHQ

When we demo GodmodeHQ to inbound leads from our marketing campaigns, we’re always cautious about making big promises on reply rates—or any other metric, for that matter.

Why? Because while our AI can automate your outbound, conduct deep research, and generate highly personalized messages, it can’t create product-market fit for you.

We always tell prospects: Your reply rate depends on much more than just automation. It’s influenced by:
✅ The quality of your messaging
✅ The strength of your website and brand
✅ How well you understand your customers
✅ Your overall positioning and reputation

This is why we love working with inbound leads who have already nailed their sales strategy—companies that truly understand how to sell their product.

Enter Latona's

Latona's is an M&A brokerage firm that specializes in selling successful online businesses. Their website (latonas.com) is a powerhouse of detailed listings for potential buyers, complete with:
🔹 Asking prices, annual revenue, and profit data
🔹 Business activity and founder information
🔹 Search filters for revenue streams, financing options, and location

They’ve built a well-oiled inbound and outbound sales machine.

One example? Their podcast, "Web Masters," which explores the history of the Internet through conversations with top digital innovators. Hosted by Aaron Dinin, the podcast serves as a perfect content marketing tool that attracts their ideal customer base.

How Latona's Uses GodmodeHQ

In less than two weeks of using GodmodeHQ, Latona's scaled their usage from 1 to 3 users.

🔹 Finding High-Quality Leads
Latona's uses our AI associate to filter and identify founders of companies that match their criteria for potential listings.

🔹 AI-Powered Research & Messaging
The AI researches these leads and generates a detailed report for Latona's team. It then drafts an initial outbound message—but here’s what makes Latona's stand-out:

They take AI refinement seriously.

The team carefully guides the AI on how to tweak the message, providing:
✅ Specific instructions on adjustments
✅ Examples of ideal messaging
✅ Brand consistency guidelines

They repeat this process for four follow-up emails and conclude with a LinkedIn connection request.

Why Latona's Is a Case Study for Success

Latona's is meticulous about prompting the AI—and that’s exactly why they’re seeing success.
💡 They know what has worked for them in the past.
💡 They provide clear, intentional AI instructions.
💡 They maintain high standards for personalization.

We won’t dive into their exact outbound performance metrics, but in just a few weeks, Latona's has already reached hundreds of potential sellers—and the responses are rolling in.

The Takeaway

AI-powered outbound isn’t just about automation—it’s about intelligent execution.

🔹 If you don’t have strong messaging, AI won’t magically fix it.
🔹 If you do have a well-structured sales process, AI can supercharge your results.

Latona's is proof that the right combination of AI, strategy, and execution leads to real results.

If you’re serious about outbound, be like Latona's. 🚀